Co-branding Between Service & Content Providers

RATIONALE
 

Co-branding on the Sign In page reinforces the message to consumers that they are receiving TV Everywhere content as a benefit of their MVPD subscription.
 

RECOMMENDATIONS

 

  • Display co-branding on each content provider access page
  • Include co-branding when the consumer accesses content from a content provider Sign In page

 
 
EXAMPLES & LINKS